About
Us
AltFit makes exercise apparel for the alternative scene.
We offer limited edition clothing to limited edition people. It’s for the rebels and the outliers, those who want to stand out while they work out. Why? Because you’re your strongest self when you feel like you.
Our collection is designed by alternative people for alternative people.
Inspired by our scene, we’ve created badass exercise apparel. Wherever you are on your fitness journey, you’ll feel powerful in AltFit. So run, jump, cycle, sweat. Do whatever you want to do.
Now your clothes are just as hardcore as your workout.
At AltFit, we’re fundamentally changing the way it looks and feels to workout.
Sadly, the fitness world hasn’t always made space for the alternative scene.
Through lack of choice, we’ve had to disguise ourselves in generic clothing to take part. This has made many people feel that fitness isn’t for them.
AltFit is a strong and affirmative statement to the contrary. It says that we don’t have to blend in to belong, and it’s a reminder that exercise is for everyone.
In this way, we’re reclaiming fitness in the name of every self-identified outcast.
AltFit was created by us, an alternative couple who didn’t always feel they could be their full selves in fitness spaces.
Training in outfits that felt so foreign meant we lacked confidence when we needed it most.
Speaking with friends in the same scene, we identified a need for better gym clothes: products that shared our personality and our personal style.
Since 2022 we’ve been refining the AltFit aesthetic so that people with our perspective can show up as themselves every time they work out.
We take pride in everything we make and strive to make each item you purchase from AltFit unique. Because our products are hand-printed and made with care everything we have is in limited quantities and could have small imperfections in the prints. We look over each item as it’s completed to make sure it is high quality and in the best condition possible. Should you need to make a return, we ask for your patience during the return process as the hand-made nature of our products means that it could take longer to replace due to smaller quantities and sold out products.
As soon as our items sell out we won’t print that same design again so be sure to get it while you’re able!
We believe when people feel their best, they do their best. AltFit exercise apparel is designed to inspire success.
OUR MISSION
When we started AltFit, we had some specific goals in mind. Sure, we wanted to create cool clothing that we too could wear in the gym. But we also wanted to achieve the following…
- To open up the world of fitness to all
- To permit a higher level of self-expression
- To make our customers feel amazing while they work out
- To inject individuality into exercise apparel
- To create inclusive clothing for outlaws, outcasts, and outsiders
We wanted to replicate that “open to everyone” inclusive approach and still keep our designs feeling exclusive. How did we achieve this? By creating an affordable collection of clothing that’s gender and size inclusive but offering limited edition color and print combinations.
People who shun convention and defy expectations need clothing that expresses their personality, even when they’re training. Thankfully, they’ve now found an excellent option in AltFit.
